Wildcard is a startup based in Sydney looking to provide an alternative to the Big Four banks in Australia. The goal is to help people establish a better relationship with their money, targeting a younger demographic who's financial strategy is 'not checking their bank account'. Embedded in their team, I helped establish their new brand identity, design system and narrative, while working through their first beta app for a soft launch to customers in late 2018.
Full case study coming soon.
Product Design, Identity, Production